A Google Maps contractor is working near Detroit, Michigan. At about 9:40am [7/3/2009] one of their vehicles was spotted on the 11 Mile road bridge above I-75.
Wondering if they are just adding in missing areas or updating areas that have changed.
Showing posts with label Google Maps. Show all posts
Showing posts with label Google Maps. Show all posts
Friday, July 3, 2009
Saturday, February 28, 2009
GOOGLE MAPS AND ADVERTISING
[click on map to see larger]
Businesses are using ads on the Internet to reach customers. The Google Map image nearby is a good example. The search was for the East Paris Pharmacy in Grand Rapids, MI. On the map were several text and graphical ads for nearby Rite Aid drug stores. They may have bought placement on the word pharmacy.
Google Maps users may see Rite Aid ads when they conduct a search with the word pharmacy and they are searching in a trade area of Rite Aid. A trade area is a geographic space that a business conducts transactions in.
The original search was driven by an mlive.com story where a local pharmacist was named pharmacist of the year.
Below is an embedded version of the map above. Perhaps you can see if the Rite Aid ads are still there or if some other chain bids up the price of the ads.
[click "View Larger Map," then click the "Search Maps" button on that page for results]
What are your thoughts regarding online advertising? Are maps an effective way to reach an audience?
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