If you are looking for a new tool to dig a little deeper for information on the web you may want to try Samepoint.com.
This is how Samepoint bills itself.
Samepoint is a conversation search engine that lets you see what people are talking about.
Discover, learn and share new web sites and ideas.
Try searching for some friends or business associates. You might find some interesting information. You could also use it to search for competitors.