Earlier this week at #tweetea, a tweetup event in Royal Oak, MI, we had a discussion about Twitter. The discussion included some thoughts on how so many people sign up and just do not see what all the hoopla is about. A big part of the conversation revolved around there not being a guide on how to use the service. It is not real clear and generally takes a few weeks to get a hang of it. Most new users are not willing to put in such efforts and thereby abandon the service.
What Twitter Did
Twitter recently released Twitter 101 - A Special Guide. The guide is geared for business and included best practices and case studies. This is the kind of progress that will be welcomed by new users.
Extra Credit Reading
The New York Times: Mom-and-Pop Operators Turn to Social Media
- Do you use Twitter?
- What value do you get or give with it?
A few years back it was new for a business to have a website. Then it was having an email address. The new thing is to have a Twitter account.