Thursday, July 2, 2009



Tweetups are gatherings of peeps [people] who tweet [use Twitter]. Using tools such as Facebook etc has made them quite popular. This popularity has lead to strong and growing attendance [see Detroit Tweetups]. Even when an event is not actively promoted, 15 people show up. That is rather impressive.

When group size becomes large the effectiveness of the group declines. Connections are not as strong as they might be. One might even argue that they are weak. In any case, late last year a few of us were discussing how big the attendance was for recent tweetups [100+ attendees]. At that point we began to meet at a coffee shop under the premise of doing smaller scale tweetups [aka: a mini tweetup]. 

It is time to launch that idea again. There should be mini tweetups all over a large metro area such as we have around Detroit, MI. Other places are welcome to launch their own events. There should be events every day  of the week. Collaboration on ideas is powerful. The network effect will connect people to the resources they need. Resources are best connected in smaller groups where trust can be built. It is also critical for needs, known and unknown to be uncovered. Some people need things and don’t yet know it. In a small group setting these can better be unearthed.

The hashtag I’ll be using for mini tweetups is #mtweetup. The m stands for mini. As a suggestion it is a good idea to keep group size below 8. Even 7 might be too many. If the number of attendees becomes too large, consider breaking the group apart. Move to two places at the location of any events. Perhaps one group could relocate to a second place. This will will expose more people and businesses to Twitter, people and the events that are happening.


What are your thoughts?

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